Hippo Direct logo

Hippo Direct knows their clients are looking for new customers and fresh insights, not just "a few good lists." But they also knew their own marketing message needed freshening as well.

Applying our insights, Hippo now confidently asserts that their research savvy, personalized attention, forward thinking and creativity help their clients market smarter. Our update of the Hippo logo reflects the dichotomy between what people expect of traditional list marketing and the fast, technologically adept, innovative service that Hippo Direct provides customers, and infuses their marketing materials with the playful energy that makes them a lot of fun to work with.

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is YOUR brand well-behaved?

Does it speak clearly to your customers? And what exactly is it saying when your back is turned?

A well-behaved brand expresses your unique business values in a way that sets you apart, excites customers, and helps you find new ones that are right for you.

Our brand spankin' expertise is the tough love that transforms unruly brands into Best of Show. From needs and market analysis through creative design and dynamic promotion, our personal approach yields insights and tools that open eyes, ears, minds, and wallets.